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Lessons for Indian Pharma from Case Studies from EU
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Description
Virtual Masterclass for Pharma Marketers on Digital Adoption
Case Studies of European pilots covering the minutiae and intricacies from Physician Adoption Ladder to Customer, Content and Channels by Samish Menon Thekkil - Global Market Access Director, Neuroscience at Takeda, based in Cambridge, Massachusetts, U.S.
To what extent has Indian Pharma field force returned back to pre #COVID19 levels?
7
Votes
90% and above
14%
75% and above
43%
50% and above
43%
Less than 50%
0%
Samish Sir. The session was very thoughtful & enlightening as to how one should approach the customer & understand the customer insight. Sir I have a few queries , as per the segmentation we are classifying the customers based on their behavior & trying to understand which medium or channel will be beneficial for them in terms of information or how can we interact with them & provide informati... See more