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Launching New Products via Digital/Phygital - Challenges and Opportunities

Participants

Opinions

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Digital Excellence Pharma Academy
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Description

Great Opportunity to Learn from Sanjiv Navangul - A Maverick and Unorthodox Marketer with Deep Insights into patient-centric approaches based on his experience.

Two Case Studies of New Product Launches - A Rare Treat for Indian Pharma Marketing Professionals.
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Digital Excellence Pharma Academy

28 Aug 2020 16:38 ● Pinned

Wednesday's session available here:

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Ravinder Choudhary

Pharmacology and therapeutics

28 Aug 2020 19:05

Great session Learn from experience...

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Varadharajan G

2 Sep 2020 13:08

Fantastic learning and great Insights

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Krishna Prasad

1 Sep 2020 22:42

Great Insights

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Prasad Mahadevan -

30 Aug 2020 21:01

Dear Sanjiv Sir . The sessions was very Insightful. Truly for new product launch as well as for long term strategy building new stakeholders & focusing on improving the service to patients is the key. Definitely the two session were best.

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Mangalesh Balkrishna Doke

30 Aug 2020 20:14

Nice descriptions and dialogues on every questions raised by Anupsir.Huge learning...

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Vani Bhaskar

30 Aug 2020 20:13

great learning n

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Mangalesh Balkrishna Doke

30 Aug 2020 19:24

Excellent elaboration Sanjivsir on quick adaptability of technological transformation to suit present business enviornment...

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Bhaskar Chakravorti

28 Aug 2020 23:11

The concept of stakeholder mapping other than mapping the journey of the patient and physician is remarkable. The experiences of tackling Hepatitis-C in Punjab and the certified training of the Marketing team at Vellore for antifungal treatment are great learnings from this talk shared by Sanjiv Navangul. As a CEO his leadership style is admirable. His building an atmosphere to encourage, help ... See more

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Arvind Kumar Gupta

28 Aug 2020 18:11

Wonderful Session ,Thanks

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Manoj B Nambiar

28 Aug 2020 17:57

Excellent sessions by Sanjiv Navangul. I should say that these 2 sessions were the best sessions attended by me in the recent past. Manoj B Nambiar

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Anup Soans

28 Aug 2020 18:34

Thank you Manoj.

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Ritesh Kumar Verma

27 Aug 2020 17:38

Meaningful Insights by Mr Sanjiv. Creating an ecosystem to serve the patient is the key. Looking forward to more such insightful sessions/webinars. A big thanks to Mr Sanjiv, Mr Anup and Credo. Best wishes.

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JAGDISHCHANDRA N MODY

26 Aug 2020 17:48

Excellent practical outcome based inputs ...most impt turning point to creat patient centric eco system.eight point charter is great.

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Bhaskar Chakravorti

26 Aug 2020 17:50

I found Sanjiv’s ‘Go-to-Patients’ grand design of launching products during Covid times something new. This outcome based patients care is possible with technology. This customized, omnichannel data driven go-to patient is a switch from ‘share of voice’ to ‘share of mind’. Product is a service so we need to embrace new things and change to improve service to patients. Anup, you have summed up e... See more

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Amlesh Ranjan

26 Aug 2020 17:48

Insightful. Thanks!

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Kamini Sharma

26 Aug 2020 17:48

Great insights . Change certainly starts with Self . Let us change and adopt New Normal . Let us adopt Digital . Thank you Sanjiv Sir and Anup Sir . Thank you Credoweb 🙏🙏

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Vivek Hattangadi

26 Aug 2020 17:21

Excellent learning!😊

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Dayasagar Joshi Joshi

26 Aug 2020 12:44

Conservative approach still prevailing in selling Medical Devices from customer end.